Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Alisa Unzhakova · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I work with Doreen Virtue, who ONLY has apps with Oceanhouse Media and Hay House. This is NOT her app! This is an illegal rip-off that we are reporting to Apple. Her name is internationally trademarked, and this app has no permission to use her name. Shame on them for trying to cash in on her hard work!
This developer seems to be using Doreen Virtue's name to post an "unauthorized" app. Avoid!
Do you want to change your life? Listen to daily affirms. This is a simple app for self-improvement. Good affirmations helps to your mind. Enjoy!