Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Haroon Mehmood · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
One reason is because they’re way too many ads and those pictures are not from the game. They are from other games. They are catfish people. Second of all in the game where did you get basketball? It’s like let’s play basketball but what I don’t like the game but some people buy and I’m not at that. I’m just telling you why I don’t think it’s a good game. thank you have an amazing day.
Too many ads
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