Directions Home Loan

Directions Home Loan · iOS

Directions Home Loan

Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.

Paid-ad activity not yet verified
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01 / Creative research

Turn the unknowns into a research plan.

01

Check the acquisition promise

Read the store headline, screenshots and description. What problem is the app promising to solve?

Study the storefront
02

Look for ad evidence

Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.

Browse observed advertisers
03

Separate demand from paid growth

Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.

Review the market context

02 / Storefront & product

Where the click lands.

Study the product story and store experience behind the acquisition funnel.

Screenshots

Directions Home Loan screenshot 1Directions Home Loan screenshot 2Directions Home Loan screenshot 3Directions Home Loan screenshot 4Directions Home Loan screenshot 5Directions Home Loan screenshot 6Directions Home Loan screenshot 7Directions Home Loan screenshot 8

03 / Market context

The business behind the app.

Keep revenue, downloads and store rankings separate from advertising performance.

How Much Does Directions Home Loan Make?

Monthly Revenue
$1.0K
Annualized estimate
$12.0K
Per Download
$1.00

Platform Performance

🍎iOS
Revenue
$1.0K
Downloads
1.0K
Rating
3.6 (9)

Rating Distribution

3.6
★★★★
9 reviews
5
22%
4
11%
3
11%
2
0%
1
56%

Top Countries

🇺🇸 US🇹🇿 TZ
Reviews (2)
★★★★★Mrs. Greatness4/13/2021
Happy REALTOR®️ & happy buyers

I have about 20 buyers I’m working with through this app. They have opted to forgo builder credits to stay with this lender. This app is a big part of the professionalism they opt to stay with. A little buggy on my list not showing all of my files. But I’m sure with the next update they will fix it. Love that I get notifications every time my buyers upload docs. Very helpful!!

★★☆☆☆Dmitchtx2/11/2021
Useful but clunky

App works sometimes, however seems complicated to use. Has problems being consistent in sending prequals, getting borrower files mixed up, etc

Version History (23)
26.7.0007/16/2026
26.2.0032/24/2026
25.12.00212/17/2025
25.10.00010/15/2025
25.6.0026/25/2025
25.3.0034/17/2025
24.12.0023/10/2025
24.10.00010/10/2024
24.8.0028/17/2024
24.6.0006/28/2024
Available In (1 Countries)
🇺🇸 United States
Supported Languages (1)
English
App Details

Directions Home Loan will make the mortgage process a fun yet simple way for you to complete a loan application, provide documents, review disclosures...

iOS App ID
1458528127
Content Rating
4+
Min OS
18.0
Size
101.5 MB
Publisher
Directions Home Loan