Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Anthony Chiasson · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I love this app. The formatting is great, and everything is simple and easy to navigate. One thing I think would benefit this app is if you added a little more info about each Dinosaur. Overall great work!!!
This app is great. It is exactly what I’m looking for and there are so many features about it that make it incredible. However, I do think that the app could benefit from a little more info about each Dino. I know that the app is new and that this would be difficult to do, but I do think that more information about some of these dinosaurs exists and should be placed here. Another critique is that there are a good number of dinos missing, but most of them are fairly unknown so it doesn’t really matter. I think that more info and a couple more dinosaurs could make this app truly incredible. Great job though. This is so useful!
Get a group of friends together and hit the Random Dino button. Who has the oldest Dino? Who has the tallest Dino? What feature makes your random Dino unique? So much fun! Well done!!
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