Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗eTips LTD · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
The app has no content. Says pay $2.99 to access maps. Oh you wanted the neighborhoods? ANOTHER $2.99. Every additional feature ANOTHER $2.99. Total rip off.
App does nothing after tricking you into spending $2.99. It provides, well, static maps. That's it. You know, like what's already built into your phone for free.
App says it's free- until you download. You cannot access anything until you pay $2.99. 😒
SPECIAL FEATURES - AUGMENTED REALITY - STOP CARRYING BOOK GUIDES!!! - 100% OFFLINE TRAVEL GUIDE - ZOOMABLE 100% REGIONAL OFFLINE MAPS - PICS GALLERY...
| Name | Price | Type |
|---|---|---|
| Las Vegas Travel Guide | $1.99 | One-time |
| New York City | $1.99 | One-time |
| Albuquerque | $1.99 | One-time |
| Honolulu | $1.99 | One-time |
| Hawaii | $1.99 | One-time |
| Grand Canyon Visitor Guide | $1.99 | One-time |
| Denver Art Museum Visitor Guide | $1.99 | One-time |
| Denver Tourism, Colorado | $2.99 | One-time |
| Denver Art Museum | $2.99 | One-time |
| Denver Visitors Guide | $2.99 | One-time |