Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Andrey Plechun · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
First I’m a huge fan of the art style! I’ve very much enjoyed my time in game! I appreciate a solid, playable game with no ads! The tower defense part of the game is fun and requires some planning. The game play loop is somewhat limited by the same enemy types on each map and limited amount of gun types and upgrades. I hope there’s still work being done on this because I’d love to see where it goes!
I like the game, it would be a lot better if it had sound. Add sound and I will give it five stars.. Also add more content like guns and maybe co-op
THE ULTIMATE ZOMBIE DEFENSE! Lock, load, and dive into chaotic zombie warfare where it’s your base vs. the undead horde! Dead Rush is here to thrill...