Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Petr Polasek · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I tested sound levels of my miter saw table saw and two different shop vacs. All were in different locations from my iPhone 13 and all had a rating of about 81DB. A different app had values ranging from 74 to 95 which made more sense.
Every time I go to use the app to check a noise, by the time the ad cycles through the noise has passed. I get that they need ad revenue, but it shouldn’t be at the expense of usability!
Too many ads to be useful. Almost every minute you’re having to sit through an ad.
Sound Level & Decibel Meter is a powerful application which will allow you to measure noise background with your phone microphone. It shows real-time...
| Name | Price | Type |
|---|---|---|
| Premium 1 week | $6.99 | Weekly |
| Premium 1 Month | $9.99 | Monthly |
| Premium 1 Year | $29.99 | Yearly |