Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗PlaySimple Games Pte Ltd · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I love playing this game but the ads, especially the one featuring the King character, (as you can see, I always look away because it is so long and annoying) is impossible to close on my iPad unless I actually shut my iPad down. Please correct this. I don’t even look at any other ads due to this very annoying glitch. You should be able to let an ad play, then click it off and continue playing without shutting down your computer. If the intent of the game developer is to entice you to download their game, I’ll never download a game that causes me to shut down my computer in order to be able to return to my original game. If you’re allowing a developer to place ads like this on your game, I will then be forced to stop playing your game, even though I really enjoy it. That’s the only reason I gave this game 1 star, otherwise I would be rating it 5 stars.
I absolutely love crosswords and this is what I turn to, to play some fun and relaxing crosswords. But the ads keep getting in my way, I know I should just buy the supreme package or whatever but that’s wicked expensive for a crossword app! If the ads were not ever second i would not mind one bit since ya know the people who make this game also need a little cash. But that isn’t my biggest problem my biggest problem is with coins and the game itself. I have a few friends who play this as well (I invited them) and there screens look completely different then mine. They have a classic crossword that I don’t keep and daily rewards? I didn’t even know that was a thing until I saw their screens. Then with the coins. I don’t exactly have problem with coins it is just I am terrible and I mean terrible at crosswords but I still love to play them. I am a person who needs multiple hints every single time I play because if the frenzy didn’t exist I’d be screwed. But the problem I have is the hints are quite expensive for what 5 letters for a tiny one and 10 for a big one which costs ten coins! I only get 1 coin per crossword I complete. Nonetheless I still really enjoy this game and think people who like crosswords should play the game anyway.
First i gave this review 2 stars instead of 1 or none because I really think this app has a lot of potential to be great. However half of the time the game completely freezes and you have to exit the game completely and reboot and the other half of the time if you complete one of the mini packs (whether it’s a pack you’ve paid for with coins you’ve earned and got added to your coin bank, or a free pack that was just added to your minis list) I don’t receive the reward listed upon completion. I’ve finished more than half a dozen packs with the “prize” clearly shown at the start of the 10, 12 or 15 mini puzzle packs and got nothing in return (I’ve finished packs with rewards ranging from 15 up to one pack that I paid for that had 50 coins upon completion) I’ve sent notices to their email support, I get an email verifying they have my complaint and that they will work on and fix the problem. Then 2-3 days later I get an app update but nothing actually gets fixed. I actually really do like the app, I like the wide variety of crossword puzzles to choose from, and that they offer daily puzzles and daily minis for free. I’m hesitant to just delete it out of frustration because I do like the concept that much. Its just irritating when the screen freezes or finishing a pack that I should collect 30 coins for and I get nothing (even more when I paid coins to get the pack) I think there are several glitches that need to be fixed and it would easily get a 5 star rating
Keeping your mind sharp and active these days is hard with so many distractions to make you lose focus. Sitting down and solving a crossword is a time...
| Name | Price | Type |
|---|---|---|
| Pack of 250 coins | $2.99 | One-time |
| Pack of 300 coins | $2.99 | One-time |
| Pack of 250 coins | $3.99 | One-time |
| Pack of 460 coins | $4.99 | One-time |
| Pack of 550 coins | $4.99 | One-time |
| Pack of 460 coins | $6.99 | One-time |
| VIP Subscription (Monthly) | $7.99 | Monthly |
| Pack of 950 coins | $9.99 | One-time |
| Pack of 1150 coins | $9.99 | One-time |
| Pack of 950 coins | $12.99 | One-time |