Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Cupla Limited · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I love the format and the simplicity. My partner has tried to use calendars before but gets too overwhelmed with the layout so eventually gives up. I used to use a different calendar app and was beginning to feel the same way. When we found this app it took us a few days to make the decision to subscribe. We love this app so much. We love that our schedules are aligned side by side and can see what free time we have. My partner loves to schedule dates. i think this app makes dates feel extra special with the diamond emoji and the request feature. When someone plans a date they are in charge of putting it in the calendar and the other half is asked to either accept or decline. This makes both of us feel special. It also helps continue the “asking out” part of planning dates. If I were to give any suggestions I would suggest adding more colors (maybe pastels). And including the overlap feature for more than just work. This app has a lovely feature where you can set your work hours. So it sows your working hours on the day schedule (in a light color) and you can add events (darker color) to show up within the set hours. This would be great as a feature for any event.
• • • Cupla: The fastest way to a better relationship.• • • Because great relationships don’t just happen. They are planned together. Cupla is the...