Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗EYEWIND LIMITED · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
There are definitely some things to like about this cross stitch app that make it better than some others I’ve played, but there are a couple painful flaws, too. Good: responsive to touch, but not too responsive. Great error fixing approach. Being able to zoom in and out and color at any level. Being able to move with one finger but also being able to lock that down so that you can focus on one region. Bad: two things, really. #1: there is a clickbait button in the top right corner that you can watch something to get coins. This is on the screen and very easy to accidentally touch. When you do so you are “rewarded” with what seems to be 90 seconds of crap that there is no way to click out of and forgo the wonderful coins (I have no idea what the coins are for, either. So you might be cruising along enjoying yourself and accidentally brush that stupid button and then you might as well get up to go make a cup of coffee because your iPad is seized by the ad. Very annoying. #2: the worst thing, really… love the ability to import pictures to color yourself, this is what I mostly do in the app, I download pictures and then chill out while coloring them. Unfortunately the algorithm used by the app for mapping colors is just terrible, and every picture looks incredibly washed out. I usually do black-and-white pictures to get around this, but it is a major flaw. Love to see these two things addressed.
Every time I leave the app/game it will delete all my progress on that picture but still have how much I completed it below. Thank you, I uninstalled and reinstalled it and now it works fine! Also all you have to do to drag color is hold onto the screen long enough for it to recognize your finger!
I just downloaded. I had under 2000 credits until log in of 60. I only have just over 2000 credits, but the packages are to expensive. Majority of these apps give a bunch of free pictures to start out. There is no way I can do an entire pack and earn enough credits to buy another one. Can’t afford imports! The only pack I can afford is a kid pack. Sorry I’m an adult I don’t want to color kiddie pictures. I also see a few for 1800 but I don’t want to start out coloring one subject, like tigers. So, it’s been what... 3 mins and already removing app. To many app creators are extremely stingy and want money. And then there are some who are very reasonable and giving! People no longer play apps that are not reasonable or generous, or have ads after ads, but that’s not a problem with your app, I’m talking about the ad issue. But you’re certainly are not reasonable nor close to generous!
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| Name | Price | Type |
|---|---|---|
| Coins Pack 1 | $0.99 | One-time |
| Beginner Boost Pack 1 | $0.99 | One-time |
| gift | $4.99 | One-time |
| coins level1 | $4.99 | One-time |
| coins level2 | $9.99 | One-time |
| Weekly Subscription | $9.99 | Weekly |
| Monthly | $15.99 | Monthly |
| coins level 3 | $19.99 | One-time |
| coins level 4 | $39.99 | One-time |
| Yearly Subscription | $42.99 | Yearly |