Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Jonathan Mercer · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I am really enjoying this app. I love how this lets shows me what is correlated and one cannot find causation without knowing correlation first. Unfortunately it looks like the developer isn’t around anymore (dead website) because there are a few things this app desperately needs (like contact info for comments/questions, a FAQ page, and especially instructions! I have no idea what the circles/half circles mean on the correlation page and I had no clue I could click something more than once and it would show the number on the correlation page. At the same time, it’s still usable so I will continue.
If I could add anything to it, it’d probably be the ability to drag and drop the boxes around, so as to permute their order, and perhaps change their color if you drop it in a different row. :D
Find your most productive habits or find which habits are holding you back. Track all your habits and find the correlation between them. * Does eat...