Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Ability2code Ltd · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I have no idea what my experience may be but since this app is still developing I have high hopes that it would be able to tell me my perfect foundation spray, so I have a few recommendations for the developers instead of asking the user what there shade it I was thinking this app would allow you to take a picture and just find out your shade it would be a great edition but over all is really good but it needs to be developed more!
They only have like 8 or 9 brands for you to match. But, they don’t even have bareMinerals or Becca. They need to continue improving this app.
Never buy the wrong shade again. How many times have you bought a foundation that looked perfect in store, got home, and it was completely wrong? Or...