Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Virgo Development · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I scanned at one house no issues. Drive to the next house and it said I had to register my ticket and scan the bar code which of course I didn’t have with me because I’d already done all that. It had literally been working fine at the prior house! I tried restarting my phone but it didn’t work.
This app is lousy. It doesn’t even contain the days and hours that the houses are open. And it still says 2021 on the icon. On the app itself the badge is empty because someone can’t figure out how to make it say 2022. So unprofessional.
Directions sent me to wrong houses multiple times. Linking tickets is a pain. Getting your secret ticket code is very hard. Voting is difficult.
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