Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Julian Turner · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I have been a member since the beginning of this group. Now I was forced to download a new app, and the app does not work. I cannot log into my account. I have to create a new password each time to access the site.. The creator of this app does not respond to anybody’s request. I would not recommend joining this group since there is no help to access data., enter data, etc. I’ve been a member since the beginning of this group, and the old app actually worked very well.
I also thought the new APP was difficult. But after working with the programme for perhaps an hour or so with some help from a younger follow’ (in his fifties) it all fell into place, now I will say its a good improvement. Especially going back through the historic data. What did throw me off originally was the highlighted instructions on a pad.
Nicely designed app. Now I can enter my data while standing next to the rain gauge.
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