Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Closca Design · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Love the idea and the experience however the app needs a bit of tuning as it did not connect to my bottle. Keep up the good work!
Love love love. Been waiting for this for a long time
As a mother of 4, carrying full water bottles around put serious strain on my back! But now I can refill on the go!
Closca Water is the app with the largest number of water refilling stations in the world that also rewards you for not using single use plastics. Join...