Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗andrew bell · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Level one is almost impossible the controls are not functional
Great game- controls are not your typical tap tap tap ... I like the story too- very funny! Better than most $4.99 apps too!
Crappy confusing controls :(
Climbing Fool is an easy-to-play climber, where you place his hands on ledges and then swipe up to climb! Fun and addictive, unravel the crazy story t...