Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Checkers Drive-In Restaurants, Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This is genuinely the worst food ordering app I have ever used in my life. The item pages only actually load the info 10% of the time, sometimes you’ll try to add something to your cart and it’ll say it added but it just didn’t. If you do manage to actually get everything you want in your cart, you can’t checkout! Every single time I get to checkout the app will turn my entire screen white with no buttons, the only way to fix this is to reset the entire app. I had to reset the app over 10 times and race against the clock on the checkout screen just to place an order. I also couldn’t use any of my rewards because those have to be applied at checkout and it wouldn’t stay on the screen long enough to process them. There’s also the fact that the entire online ordering system is run through the doordash system but that’s more of a personal gripe than an actual functionality issue. The only thing I’ve actually seen fixed with updates is the fact that the app used to delete your entire cart when resetting the app, every time. And with an app so buggy that you have to reset it often, that amount of stress and trouble isn’t worth it and will make you choose somewhere else to eat dinner. TLDR; app too buggy, don’t use it, get food somewhere else
I placed an order in the app today & when I arrived to pick it up, I realized the wrong location was chosen-in a town 40 miles away. I completed an order at the correct location, after being politely told they did not have an order for me. I asked the manager there how to cancel the first order & she looked on my phone and said she didn’t know & told me to call the other store, explain & ask them to cancel it. She was very sweet & tried to help. So I called the store & asked to speak to the manager. I explained what happened & asked her what I needed to do to get the order cancelled. She very rudely told me she couldn’t do that. I asked her what I needed to do & she said call corporate. She finally gave me the corporate number & I called them, reaching a person in a foreign country call center I could hardly understand. Once again, I explained what happened & was told she couldn’t cancel the order since it had been “completed.” I told her it was not picked up, so it wasn’t completed. I asked to speak to her supervisor, was told it was no use, I’d be told the same thing. I said so I’m paying for food I never received. She said yes, there’s nothing we can do. She said they couldn’t cancel or reverse the charge. What?? I told her Rally’s lost a very good customer & I’d not be back there again. So now I’m going to have to call my bank tomorrow (holiday today) & dispute the charge. What a pain for a little mistake. I hope it works out. One hundred dollars or two dollars, it’s wrong.
I’ve ordered from the Checkers app several times in the past. For the most part, I’ve had good experiences. The past two, however, have not been. A couple of weeks ago, I had a reward for a free cheesecake sundae. I added it to my mobile order. At the ordering board, I was told to pull to the window. At the window, I was handed my order minus the sundae. Very rudely, the lady said their ice cream machine was down so they took it off my order and I’d be refunded. I was never offered a substitute. I also never received the refund (new reward). Just now I ordered again from checkers. This time I used a free milkshake reward with my food order. Once again I was very rudely told my milkshake was taken off the order because the ice cream machine was down. I wasn’t offered a substitute and told if I wanted a drink, I’d have to pay for it. I explained that it was a reward and that I didn’t get my reward back the last time. I handed my food order back to the lady and asked for a refund. They said I’d have to cancel the order in the mobile app because they couldn’t do it. I then went to cancel my order, but couldn’t. I was charged and it was in my order history. Maybe other locations are better, but I’d avoid the Tifton, GA location.
Order Checkers & Rally's burgers, seasoned fries, and shakes for pickup, drive-thru, or delivery. Earn Rewards points on every order, unlock exclusive...