Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Adrian Del Jesus Sanchez Mendez · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This app is horrible. The questions don’t even match up with the answers. Some questions call equipment a different name that doesn’t even make sense, some questions are worded so poorly with broken English that you can’t even figure out what it’s asking, and it marks an answer wrong even though in the correct answer response it is worded exactly like the answer you chose (I took a picture of that one). I want my money back. Horrible horrible app!!!
Thanks for making this app!
It’s not a bad application, but there are a lot of answers that you’ll answer correctly but the app will say it’s wrong. Then in other parts of the test, your answer will be right to the app. So, if you’re using this to study, be very careful because it might teach you the wrong information. Still a helpful app though. Also, there is an ad after every 8 questions which is kind of annoying.
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