Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Novalsys, Inc · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Utterly unusable when it comes to booking a room via both the website and app - laggy, counterintuitive interface, deeply frustrated to use. CBS, please change to a different vendor or get CG to fix it as such app make/ the business school look unprofessional.
This app used to be incorporated into the general campus groups app as of last year but has since went through an update which impacts speed of data and overall performance in a significantly negative way. The app performs terribly and simple requests/links take minutes fetch data
The app itself is not bad, but the performance is horrible. It is impossible to use it on the phone due to long load times, landing pages not loading, and the app closing every once in a while. The app was WAY better when integrated within the rest of CampusGroups. Really hoping for developers to improve performance for me to be able to book rooms, access events, etc.
The CBS CampusGroups app empowers affiliates of the Columbia University Business School to interface with the School’s CampusGroups platform. Register...