Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Michel Remerij · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This app is extremely user-friendly and has great resources specifically for Catholic military members including common Q&A’s about military service, Catholic saints who served in the military, daily reflections, and guided prayer readings. Extra bonus that it works off-line so military members can still utilize the content even in “off grid” locations.
Wow I am so thankful I stumbled upon this app! My Catholic military family lives abroad and we have desperately been looking for an app that translates the mass into other languages for when we travel and when we attend mass in our German town. I am super visual and like to read along during mass in addition to hearing the spoke word. Also, it helps us teach and show our kids how the Catholic Church is God’s universal church. I’ve been praying for an app like this - so thankful!
Everyone in the military is sometimes faced with tough questions. The great news is that answers can be found. This app will help you get started! And...