Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Exam Prep OU · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
None of these questions were on the 2026 CAPA test. Waste of time and money
Thank you for creating this app and all the comprehensive questions. I availed this a month ago and used about 1500 out of 2000. I passed my exam.
There were a lot of questions and there were rationals. I only answered about 800 because I only wanted to purchase two weeks before my exam. It’s pretty expensive
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