Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Candor · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I’m excited to see how DHS is able to incorporate this in they’re cycle of student feed back. I would like to see a feature that includes tags to help organize topics and help the governing body more easily prioritize and address issues. (A user survey for both students and sga members could help in determining those categories)
I like the usability of this app and I feel like I can really make a change in my community!
The app is not optimized for iPadOS or MacOS. The app mentions coins, points, and leadership points but doesn’t explain them. The topic of sending monetary support is unclear. Why should I be giving money to Student Body Representatives? They serve us. They should just do the job that they wanted. The app isn’t dynamic in covering different types of legislation and the differing processes that these take.
Candor: Elevate Your Organizational Experience Candor enhances your interactions within hierarchical organizations, be it governments, communities, o...