Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Chevron Singapore Pte Ltd · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Terrible App since there is no English Support in Thailand! Only the landing page is in English ( as an option ) but all the important stuff is only in Thai !!
All apps should be signed off by UX. Not the marketing folks. It’s clear the marketing folks were in control here. Instead of focusing on fastest loading times, the email with the OTP was focused on being good looking, heavy graphics. Guys, customers want things that work fast more than they care about OTP emails that have clean graphics. I am about to delete this app because the experience was so terrible.
Took ages to get it to download and work. Not auto update of information TERRIBLE
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