Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗ZipoApps · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Unfortunately there are quite a bit of ads, but it’s completely free to use… so you just pay by watching ads now and then. So far so good!
Iwjdckd
That app is not too bright. During the onboarding I said I want to lose weight and set my target weight, and it responded with “GAINING 98.6 lbs is not hard at all with the app.” Beyond the math not adding up, if it can’t figure out what my initial goal is after I select it from the options menu, I’m good. I’ll stick with MyFitnessPal.
--- Calorie AI – Making Healthy Living Simple! --- Calorie AI helps you take the first step towards a healthier lifestyle with a personalized plan ta...
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