Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Richard Wu · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
It's hard
Is it too hard to put effort into a game?
Way to many ads makes it not fun.
The Zombie Apocalypse is NOW here! Defend your land with elite soldiers from the haunting evil in this epic shooter! Your Mission: -Protect the livi...
| Name | Price | Type |
|---|---|---|
| Unlock All Characters & Remove Ads | $0.99 | One-time |