Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Noriyasu Kutsuzawa · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I have been using Casio FC-200V for daily calculations. Just found this app recently and use it as my on-the-go calculator whenever the FC-200V is not nearby. I love its intuitive design and a lot of convenient features. On top of that, the author charges a small $ for the none-ad version. Yeah! Virtuous traditional business model vs. Greedy, crazy nonsense subscription business model prompted by big corporations! After using various calculator apps on iOS, I could say: This is the best calculator app for the iPhone!
It helps me with the tax on everything, I'm so slow trying to add up all the tax on my things I am buying.
This is calculator app that allows you to display and modify formulas. It allows you to enter formulas while checking them, which prevents you from ty...