Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Hannes Sverrisson · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I love this app because of the running tape. I can quickly see if I made a mistake. Id love to fig out at the end when I press = for the total to not double but Im sure its my not understanding. All the others are nice but I like to be able to double check.
Have been breaking this in doing the budget. I just needed a good, simple calculator with a ribbon to keep track of my calculations and keep a running tally. Very pleased and glad I purchased it. Does exactly what I need with no fuss. It also has many features I probably won’t need personally, but they will also be welcome for those who do. Good work guys!
Great clean interface. And keeping a running tally AND the ability to print the whole thing out? Who would've thought these old school items would be so useful? Great job.
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