Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗GOODROID,Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This game was great for a long time, but lately it seems that every time I play, it freezes. I’m lucky to play one game straight through. Not only does it freeze, but it essentially locks my whole phone up. It gets stuck and I can’t close the game or even go to the lock screen on my phone. I just have to wait until it decides to give, then finally close the app. Would be five stars because the game is fun and well done (challenging without being so difficult it’s frustrating), but the fact that it doesn’t work and messes with the whole phone knocks it down to two, and I think I’m being generous with that. Such a shame — it looks like I’m going to have to delete it. Bummer.
Relax, match, and let the loop flow. Bus Loop is a calming yet engaging puzzle game where colorful vehicles smoothly carry bubbles away. Simply choos...