Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Harpo · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This app is interesting in theory, but in practice, it seems virtually useless. I think it would be more beneficial if it somehow were able to sync with dropbox or other cloud services. As it is, it will only send your files via email, which, as I said, seems a bit tedious. Although, in my case, it doesn't matter, because when I try to use this with my new brailliant BI 40 X, it never connected.I think an ideal app would be something that could sync with the iOS notes app and allow you to send files to and from the braille displays built in editor.
An application for synchronizing notes between GMail, IMAP and similar servers and Brailliant 14 Braille devices.