Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Clap Clap Games · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This is genuinely the best game ever, the mechanics are so good. It’s just so addicting and there is no reason to not download it!
I thought that Moji bowling was the best game ever until I played this absolute masterpiece. Ever since I looked at the amazing title and the funner gameplay in this game. I had the fact in my mind that this was the best bowling game in the name of all bowling games. (O_o)
Game won’t open can’t play
Hang on to that ball boy! Move your ball sideways to hit the pins. Avoid obstacles! Drop as many pins as you can to get points. Get a STRIKE at the...