Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗United States Bowling Congress · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Only thing so far is at the end of the season the app seems to be not loading my membership card for the new year. Other than that it’s great.
Paid membership 2 times this year the app doesn’t work . Don’t download save yourself a headache.
How could ANYBODY put out an app that will not work on Wi-Fi. If you have Wi-Fi enabled on your smart device, this app will not log you in. Worse than that, it will crash. When I went off Wi-Fi and used LTE, I could start the app and bring up my membership card. I could also pull up all of my season averages from all my years of league bowling. (These two things were pretty nice to be able to do.) However, the rule book fonts are ridiculously small. The app will NOT allow you to go landscape. So you're forced to enlarge the font and scroll left and right to read complete sentences. (I have a PDF version of the rules so this is not as important to me.) So if you keep your membership card in your bowling bag and know pretty much what you average from year to year and can find the PDF version of the rules, you can skip this app. Forcing you to come off of Wi-Fi just to use it simply isn't worth it.
Stay connected with the world of bowling through the official BOWL.com mobile app! Designed exclusively for United States Bowling Congress members, th...