Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗ZENDACCESS, INC · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This App is great on the iPhone but not so much on Apple Watch. Wish I could use the Apple Watch when my iPhone isn’t with me. Also, added support for Apple Home Key support would be wonderful. Then I would only have to tap my phone to the access control panel instead of having to open the app.
We have people going from building to building and don’t want to keep the door open, this worked really well.
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