Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Hearst Networks UK (Apps) · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I'm really enjoying the new app, especially Mystery TV. I'm even happy sitting through the ad breaks without any ads, but why oh why do you make us listen to the most annoying screech over and over again when the music is playing!? It makes me turn over or exit the app. It's one thing to stay on the channel while nothing is being shown but then I'm made to sit through this horrible sound every few seconds. It's so frustrating. Surely you test this stuff before you release it. Why has no one realised that it would make people turn over? Please change it, it's really putting me off watching the channel. Thanks
I like the app, I can watch favorite shows on the move, away from home. But why are there no subtitles? I forgot my head phones once while on a bus. Having subtitles would have helped me watch without annoying everyone else. Seems surprising that this function doesn’t exist. Blaze must go back to your advertisers and renegotiate a better advert experience for app users. Loosing your customers will ruin the viewing numbers in the end. Don’t allow your advertisers to completely dominate your viewer experience, for the risk of the app becoming unused and eventually that will loose you your advertisers!
Absolutely loved the app when I first started using it, all show I love watching but the last couple of updates and changes have destroyed a good app. Taking away the 10second skip was crap as I loved using it, split second you missed what someone said or jumping passed the highlight of what was just watched. Now the ads are killing watching time. Plus they are glitchy the timer showed 1 second remaining and 3 adverts later I’m waiting for my show to start. I’m thinking of deleting app as on the bases of how poor your making it. Also you can’t touch the screen as it now takes you to the ads web page. I wanted to go back to main menu and had wait for ads to finish. Had shut the app down and go back into it to by pass the ad. I understand ads pay but how many in one show are you slamming at us. You need fix this app
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