Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Peter Weiss · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
The only reason I rate this five stars is so you could see it I got 219 and it didn’t show up on the leaderboard. It showed up what I got previously so bad game they don’t want you to know that you showed up first on the leaderboard. They want the owner to show up first.
Keep up the good work! After a day I have been playing 5 hours and the game is still amazing! I’m looking forward to upcoming releases!
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