Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗RAPID ACCELERATION INDIA PRIVATE LIMITED · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Great idea, but flawed. Can’t add anything to shopping cart. Very glitchy. Products look great. Just needs fixing a bit
Was quite excited about having a specialised app, and getting a 15% discount for my 7th ever pair of FiveFingers. Unfortunately what I experienced instead was the app clunkily creating me an account that I then can't log in with (works on the web but not in the app). The Shopify integration is clearly not very well implemented - and there does not seem to be a way to delete that account and try again from scratch 😕 Very disappointing.
Just tried to register my details on the app, but it won’t let me complete the process as it says there in information missing when there clearly isn’t. I have a feeling that some of the the fields are meant to show the county (although it asks for state, even though I don’t live in the US!) on the dropdown, but only offers the country. The rest of the app is great, but if I can’t complete my details to buy a pair of shoes, then it’s pretty pointless from a sales point of view.
Whether working out or running, surfing or kayaking, we are always on the move, but yet we could never find a shoe to meet our dynamic lifestyles. We...