Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Panaiotis Panaiotis · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I am making music - interesting music - just by exploring with my fingers and ears. The stuff I wanted to do, but was too lazy to learn, it’s here. Lots to explore here. The iPad was built for this - tactile and responsive.
This app makes me sound like I have been playing for years. (I have not had a music lesson since I was in grade school, and I remember very little of it.) I can only imagine how good someone who knew what they were doing would sound!
Once I found the Distortion Guitar, and how to over amp the melody by dragging the Melody Emphasis slider to the top, and tweaked the volume controls, I realized I can at least play at being Neil Young. I found the Eastern accompaniments like “Nandu’s Lydian” to be very soothing and fun to noodle with. The ability to play with other people on your network is pretty wicked. Definitely worth the less-than-a-cup-of-good-coffee price - get it so we can jam together!
Music. No experience required.™ Bandojo for iPhone and iPad…a musical instrument you can learn to play just by exploring. Co-create beautiful music...