Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗KAYAC Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I nearly always hate to give a game the lowest rating. I figure someone went to the time to write this game, then I should give them the benefit of the doubt. This is a game that I very happily score one star. It really is just a stream of advertisements that periodically pops over to a very basic game. There is no manual option for anything, but specifically nothing to click to pay to have the ads removed. These are the worst kind of game developers. it is so obvious that they’re not trying to make money by providing the best game they can, they’re just trying to show the most ads without making people leave and delete the game, like I did. Really, you are truly just wasting your time. If the advertisements don’t drive you crazy by the fourth round then good for you. That means that you are not affected by the ads. Otherwise, just skip this game.
I’m giving it 5 stars so people can see so after every level there’s like a 10-40 second ad and it’s annoying levels are very short and they are just bots I wanna go against people and the first weapon you start with is to over powered and it stupid cause you need to watch an ad for a weapon and it’s stupid
I spent more watching ads than playing. Each level too short and too easy. It seemed like a fun game.
Shoot where you tap. Try not to fall into the sea before the enemy does! Can you clear all the stages?