Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗B92 · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Recent update was not done properly. From perfectly usable app, they created this monstrosity that hogs resources, causing battery to overheat. Popups are unbearable and get activated without clicking on them. All these declines coincided with changes in ownership. Once known as reliable news source, B92 today is closely aligned with Serbias ruling party SNS and president. This is clearly evident in comment sections for any news articles that are related to him or SNS; one or two sentence bot comments usually flood the space. This garbage will be promptly removed from my phone.
4.0.1 feedback Hvala ba brzom updateu i sada radi na iPadu sto ohrabruje. Ja samo pratim b92 sport ali verujem da ovo dole vazi generalno. Ali: 1 - i dalje se ne vidi kako se vratiti iz komentara. Slucajno sam otkrio da tap u gornji levi ugao radi ali se ne vidi strelica za nazad 2 - sortiranje komentara i dalje ne radi 3 - vesti nisu konzistentne sa web sajtom i gubim poverenje u app. Neke nedostaju a mnoge su prikazane u drugacijem rasporedu. Zasto se ne koristi (odlican nov feature sajta) sortiranje po vremenu unazad iz prikaz koliko je vest stara 4 - NAJVECA PRIMEDBA prikazuje se samo 10ak najnovijih vesti (pre je bilo mnogo vise) i NEMA nacina da se vide starije kao na sajtu. Nakon prospavane noci u americi zbog vremenske razlike vesti se nagomilaju i app je besmislen -- moram na sajt da gledam starije vesti 5 - one velike slike uz sve vesti na listi vesti nista korisno ne pokazuju jer su isecene a uzimaju dragocen prostor. Bolje je naslovi bez ikakvih slika ili kao pre umanjena slika. Vise ce i stati (vidi 4) i biti lakse za pregled i upotrebu. 6 - zasto deliti vesti po kategorijama na silu na glavnoj stranici? Meni je pre bilo mnogo bolje sa svim vestima tamo i sa navigacijom. 4.0 feedback Testirajte na iPad-u, ne radi nista. Na telefonu ne radi sortiranje poruka i nema back buttona da se izadje iz poruka.
The new app is less intuitive and less practical than the one it replaced. The advertising is too intrusive, and it requires action from the user to shut it down on every single article if one is to continue reading. On the other hand, the quantity of comments praising the all knowing almighty president remains the same, if not increased. However, any objective or critical observation of the current government actions is blocked by the admins. In summary, the crappy experience got even worse.
iOS aplikacija portala http://B92.net . Najnovije vesti iz Srbije i sveta - informativa, biznis, sport, lifestyle, tehnologija - sve na jednom mestu....