Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Neural Net · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Used this to help myself pass the SAA exam, but the app does have some rough edges and limitations. 1. Duplicate questions 2. When taking practice tests, the same questions get recycled so getting an accurate measure of mastery by taking more than one practice test is not possible. 3. The “AI powered” question recommendations is actually just spaced repetition. 4. The biggest limiting factor is that the app isn’t intelligent. It ought to immediately measure the user’s competence in the subject areas assessed and then teach to the gaps identified (see Aleks or IXL). Instead the user just cycles through a question bank and gets to mark a question as mastered if they get it right three times in a row. It still works if the user is diligent, but the app readiness scores can be gamed and shouldn’t be trusted as true.
I tried a few different apps to prepare for the AWS solutions architect associate exam, and this was by far the best one. The questions were excellent and matched the level of the actual exam questions, and they offer great explanations. Although it is free, the free version only allows 10 questions per day and paywalls most features, but premium is only 6.99 a month which is far better than other AWS exam prep apps, especially for what you are getting. This app was pivotal in helping me pass the exam, I highly recommend it and especially paying for the premium version.
Repeats questions you have gotten correct way too many times. Wasting time. Forces users to stop learning after about an hour. So you have to wait a Day. Not friendly. Display issues, when switching from landscape to portrait it gets stuck. You can’t navigate until you force close the app.
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