Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗3KM PTE. LTD. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Scooter didn’t release helmet. I stopped the ride and tried again, it still didn’t release it. Not knowing it’s illegal to ride without a helmet in Australia I started riding. Immediately got pulled over by a cop who gave me a $160 fine and also told me that he hears people say that the helmets don’t release all the time. Would also been useful for the app to say helmet wearing is compulsory in AUS
Was excited to use the new nice bikes I’ve seen around. After unlocking the bike, had issues getting the helmet. I couldn’t get the bike to work properly and gave up after 2 minutes. I angry gave up and tried to end the ride, but the app froze. I waited for one minute before realizing I had to force close the app and restart it before I could actually “end trip”. I was charged for the whole time the app froze and didn’t end the ride. Never again, stay away from this flawed product
Rent an Ario e-scooter and move around freely and comfortably. Simply download the free Ario app, create an account and get rolling! A better way to...