Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Donna Perry · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
-Routinely crashes when I’ve completed a test and want to see the results -doesn’t save missed questions for review. You either do the whole test or nothing
I initially put one star due to bugs that wouldn’t allow accurate exam percentages on what was wrong vs right. And the contrast of words with the background. Developer changed these things and improved the app. Thank you!
Awesome app. Has mock exams that can be taken either timed or not. Also has question banks broken up by categories with helpful explanations. Definitely helped to prepare for the SPI! Would definitely recommend to those about to take the SPI exam
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