Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Rob Jackson · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
When triggering the app using a MIDI keyboard with the app open (to customize the sounds) the sounds triggered don’t correspond to the correct keyboard position. This is a fundamental thing which should be addressed. I need to be able to see exactly which sound is being triggered so I can then adjust it. The standard MIDI Drum Map must be used for this to be useful. Every drum kit/drum machine uses this keyboard based mapping.
ANALOGyKIT Virtual Analog Drum Kit (AUv3) Introduction ANALOGyKIT (“analog-ee kit”) is an AUv3 virtual instrument plugin that can run standalone, or...