Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Jonathan Downing · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I had to get this app for flight school and as a new pilot I don’t know the names of airports or what the colors indicate. I’m guessing red means IFR and green means VFR. Additionally if you want to search for a airport you have to know the exact ICAO name. That defeats the purpose of a search bar. Pretty much a useless app of have no prior aviation knowledge.
Nice and simple and works. It would really be worth its price if it had the ability to find nearby airports.
I downloaded this app and it does not even contain the airports I would need. Such as King County/Boeing field (KBFI) or Grant County Moses Lake (KMWH). It only has major international airports in its database. As a private pilot flying my small Cessna 152, I have no need to fly into JFK or Heathrow or LAX.
With AirWeather for iOS, you can seamlessly view current METARs, TAFs, and NOTAMs for your favourite airports.