Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗ActiveCampaign, LLC · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I contacted active campaign because my account has been unused for over 3 months. I own multiple business and I didn’t realize I was being charged monthly for the inactive account that had been canceled months ago. I contacted customer service whom then replied to me beyond business hours through email, the agent Karan B started out very friendly after reading my issue. Asked me for multiple form of verification, after multiple emails and me letting we know the service was canceled months prior I noticed the monthly charge. I then tried canceling again and mysteriously the hyperlink to cancel the account was inactive. The only option I’ll was able to select was keep the account. That’s when I reached out. Anyway after many emails and verifications Karan says “I’d also like to share that as per our company policy, we’re unable to provide partial or full refunds once a renewal has been processed.” Mind you the renewal happened this morning. I don’t understand why instead of telling me this ahead of time she thought it was ok to send multiple emails if the root problem was not going to be solved regardless. This has nothing to do with the issue I had today but in all honesty active campaign is not a good service. The templates are terrible the email rebounds are extremely high and the service itself is not up to par with another service I now use. I never leave reviews good or bad but this one really made me upset because I feel taken advantage of. I will be filing the dispute with my bank since this company rather keep my money instead of making thing right.
CRM Apps are the worst apps on the planet. I’ve used them all. ActiveCampaign is close to good, but of course, I can’t even compose a campaign or email design from a template on my phone. Isn’t that the whole point? Other than that, it beats them all except Cloze, which is actually a better CRM for a sales team. It’s just terrible for mass email.
I don’t understand active campaign. On my computer the application is great. However the phone app is nearly useless and even the website on my phone looks horrible. I want to be able to lay in bed and send an email to my list from my phone. I can’t do it on the site bc the left side of the screen won’t move and I can’t do it on the app bc there’s no functionality to send email campaigns - atleast no functionality I can see. It’s quite frustrating. I’ve actually gone back and used convertkit a few times just bc of this-they don’t have an app but their site is incredibly easy to create and send campaigns from my mobile phone. Once I figured out automations I love it and that’s what I’m paying for with Active campaign. But to me this basic function is missing and it’s very annoying. I don’t care about seeing my contacts. I care about communicating with them.
The ActiveCampaign app keeps you connected to your customers, not your computer. In a mobile society, if you're not able to run your business in the w...