Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗East Light Software · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Flexible, easy to use. Love the multi currency function. More than other budget apps I've tried it makes budgeting on the go easy. The only feature I'd like to see is the ability to tag transfers so that I can track them.
If you are looking for a ck book app this is N O T it.
Purchased a few days ago after quite a bit of research. I had used Quicken on my desktop to track my finances, but upkeep was an issue. Other programs did not incorporate income as well as budget. This one does. I have not used all the features such as the export or the to-do list yet, but everything else seems to work well. One issue I have encountered is that I cannot put in a negative expense which would be nice for times when you have returned merchandise. You can decrease the amount of the original expense entry, but then the expense item does not match my credit card statement. For the most part using it is fairly intuitive, but it would be nice to have some sort of userguide somewhere to refer to.
Most people never set a budget or monitor their money because it's a pain to do so. They have to save receipts, then the receipts pile up, and pretty...