Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Mach Software Design · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I only see time and weather- takes forever (really) to load on iPad- beautiful images that you can only look at- please do not pay for this app! Please take the 5 star rating off, I bout this app because I thought it was gonna be worth it because of rating- MISLEADING!!! I WANT A REFUND PLEASE!!!
Can’t perform it’s most basic functions, to download and display videos. Hangs permanently when downloading. A restart doesn’t even fix it. Wish I could get a refund.
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