Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Waterline Software · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I would have gladly paid more for this app, if it included “pounds” calculations instead of Metric. This doesn’t do anyone any good in the US, unless you want to take extra steps to do conversion from metric to English and visa versa. I will probably never use this app.
Does not provide landing distances with failures, and crashes constantly.
A metric calculator to determine in-flight landing distance for the Airbus A319/320/321 IAE & CFM series aircraft. Please read the following descript...