Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗David Koller · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
If you set the date to go from Dec 1 to Dec 25, it still sets the date to current date. Removing ads is about $8.50. Update: I was using the newest version. I downloaded it, tested it, and then wrote the review. Update 2: I didn’t save a calendar because it does the wrong date. I did create a calendar, I just didn’t save it, because of the date error.
I get as far as choosing a name and dates for the calendar, but there’s no way to actually set it. No icon or text on the screen. Hitting return on my keyboard doesn’t do it either.
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| Name | Price | Type |
|---|---|---|
| Premium Calendar | $2.99 | One-time |
| Basic package (Monthly) | $3.99 | Monthly |
| Premium package (Quarterly) | $11.99 | Quarterly |
| Unlimited package (Annual) | $34.99 | Yearly |