Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Urban One, Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I like "106.7 WTLC" app a lot because they play my favorite R&B music especially in the evenings Sunday night through Thursday Night from 7:00 p.m. to 12:00 a.m. durin the "Love And R&B With Ralph Tresvant" and the play the "Quiet Storm Sunday through Thursday mornins from 12:00 a.m. to 3:00 a.m. and they also play the "Rickey Smiley Mornin Show" Monday through Friday mornin from 6:00 a.m. to 10:00 a.m. and I can take this station with me wherever I go especially on trips out of town with the "106.7 WTLC" mobile app. Thanks aircast for makin this app great and keep up with the improvement of the app with each update.
I love the music and the fact that it’s a local station, and the Tom Joyner Morning Show, but lately, the commercial breaks from the TJMS have been 30-40 minutes long! We have to miss entire segments of the show, and the repeated commercials are maddening. For example, this morning, a TJMS break started at 7:12 am, and the show did not return until 7:48 am. 36 minutes. In that time, many commercials were repeated numerous times, including the annoying St Farm commercial about the she-shed 6 times!!!! The same commercial 6 times in a break. Then, after only 2 minutes of the TJMS, another commercial break started. Not acceptable. Please fix the app....I’m going to give up on it.
Display what song is playing
Never be without your favorite radio station. 106.7 WTLC is proud to present our OFFICIAL radio app. Indy's R&B Leader Listen to us at work, home o...