Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗SHIRIN KAZAKBAYEVA · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I tried to use this app to identify a few stones which I knew the identity of, but of course it forces you to subscribe before it will offer up an identity. As it was offering a 7 day free trial first, I figured I could always cancel before the charge if it wasn’t any good. It was unable to correctly identify ANY of the crystals I put to it, so I very quickly decided to cancel the trial (within about 10 minutes or so), to discover I’d already been charged $29 for a years subscription (even though it said 7 trial in the title of the subscription). I have subsequently reported the app to Apple as fraudulent and requested a refund. Regardless of the error with the charge, this app is useless. Every stone with remote refraction will show up as sapphire. Or ruby.
This poor app struggles so much. I have a large crystal collection. I put several very common and well known stones in front of this thing. Clear pictures of classic stones. These stones were unmistakable. I’m talking rose quartz, amethyst, smokey quartz, red jasper, howlite, turquoise, prehnite, larimar. Out of the first 16 stones I tried, it could identify 3 correctly. THREE. Sometimes it suggested things that were so off base. It thought Smokey quartz was either garnet or jade. REALLY??? Other times it couldn’t come up with anything. It had no idea what Larimar was. Not good enough for me to recommend. Pathetic, actually.
I can’t even BEGIN to give this app a chance because not only are they just like EVERY. SINGLE. OTHER. APP. forcing us into yet Another Subscription!!!! Knowledge/info/education shouldn’t require another subscription in life but ANYWAY… after trying several of the other apps and quickly deleting them for different reasons - even one surprising reoccurring one: ACCURACY. … Now… this app actually went so far in an either , 1- desperate or 2- straight ignorant attempt to get subscriptions by evaluating my stone (which I chose to evaluate as an accuracy test) and then stating that there HAD MY RESULTS and I could receive the results only AFTER I subscribe and THEN to add INSULT to INJURY ; they offered me 1/3 of the original subscription cost when I said no which means that if I had been a DUMMY and actually paid the almost $30 subscription then I would have been a straight CLOWN. In conclusion ; It’s not WHAT you do but just HOW you decide to go about it and in this case, I just don’t appreciate your entire approach to me as a customer. That is just the business standards that I require- as I’m sure I am not the only one. I’ll check back and see if you might be worth another try if you can get your approach together.
Crystal identifier can identify any stone. Instantly. Crystal identifier is awesome app which helps you find what you want. App pros: - Great stone...
| Name | Price | Type |
|---|---|---|
| Rock identifier. 1yr. 75% off (Annual) | $7.49 | Yearly |
| Rock identifier. 1yr. 7 trial (Annual) | $28.49 | Yearly |
| Rock & crystal identifier. 1yr (Annual) | $28.49 | Yearly |